Zynga has finally added certainty to the rumors that the Loyalty Program was going to be discontinued. Many see this as another sign that the game itself will soon follow. This should come as no surprise because I told you it was going to happen back in December (1) . For some reason the closure was delayed. There is now a countdown timer for a grand finale event of this failed program.
To find out the details of this upcoming event, click the “Learn More” button. When the timer expires on March 3rd, we will be able to spend our banked Loyalty Points on “new items”. These items will be available for until March 20th and then the Loyalty Program will vanish into thin air, just like the money we spent did!
Hopefully they will be items worth the click efforts. I have almost 42,000 Loyalty Points to spend so it might be fun. I’m sure whatever they have available won’t be as good as the items that players who used an exploit got. Zynga has yet to roll any accounts back and this is more like a slap in the face to players who actually spent money on this game (1).